NOVA online school for kids aged 5-16
We do not publish sales figures or testimonials we were not given. Everything below is work we actually did.
01
The task
Build an online school site that does not look childish: a teenager sees a serious product, and a parent sees a clear learning system, prices and a free trial lesson.
02
What got in the way
Kids' online school sites all look alike: bright pictures and promises. Teenagers aged 12-16 find the style unserious, and parents struggle to see what they are paying for.
03
Project constraints
- Dark theme by default and a light one on a button
- Five courses, each with its own page, levels and month-by-month results
- Trainers have to open right on the site without sign-up
04
What we built
- Poster typography: a narrow bold typeface, lime and pink on dark green
- A Pick a course in 3 questions quiz and a course grid filtered by age
- A live lesson screen for every course: code, examples, exercises
- Lesson packs, Bring a friend, FAQ and a trial lesson sign-up form
- Free trainers without sign-up and five course pages
06
Built with
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